Privacy policy

Effective Date: 20 July 2025

1. Introduction

MabyKay Media Limited (“we,” “us,” or “our”) is committed to protecting the privacy of individuals (“you,” “your”) who rent equipment via our platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data in connection with our equipment‑rental services.

2. Scope

This Policy applies to all personal data we collect from:

  • Lessees (renters) and their guarantors when you submit booking requests, upload IDs, or otherwise interact with our rental process;
  • Visitors to our website or platform whose data we process for identity verification or customer support.

3. Data We Collect

  1. Identity & Contact Information
    • Full name
    • Email address
    • Phone number
    • Postal address (if provided)
  2. Government‑Issued ID Data
    • Scanned or photographed copy of International Passport, National ID, Voter’s Card, or Driver’s License
    • ID number and expiration date
  3. Guarantor Information
    • Full name
    • Relationship to Lessee
    • Email address
    • Phone number
  4. Transaction & Usage Data
    • Booking dates (rental start/end)
    • Equipment rented (items, quantities)
    • Payment details (amount paid, payment method, transaction reference)
    • Communication logs (emails, WhatsApp messages)

4. How We Use Your Data

We process your personal data for the following purposes:

  • Contract Performance: To verify your identity, confirm guarantor commitment, and administer rental agreements.
  • Customer Service: To respond to inquiries, send booking confirmations, and provide support.
  • Legal Compliance: To meet our obligations under Nigerian law regarding identity verification and record‑keeping.
  • Security & Fraud Prevention: To detect and prevent unauthorized transactions or fraudulent activity.
  • Communication: To send service‑related notices, updates, and reminders.

5. Legal Basis for Processing

Our primary legal bases under applicable data‑protection regulations are:

  • Contract Necessity: Processing is necessary to perform the rental agreement you enter with us.
  • Legal Obligation: We must verify identities to comply with regulatory requirements.
  • Legitimate Interests: To protect our business from fraud, enforce our terms, and improve our services.

6. Data Retention

  • We retain ID copies, guarantor details, and transaction records for two (2) years after the rental period ends.
  • After the retention period, we will securely delete or irreversibly anonymize your personal data, except where further retention is required by law.

7. How We Store & Protect Your Data

  • Storage: All personal data is stored on encrypted servers managed by our IT provider.
  • Access Controls: Only authorized employees and service providers (under confidentiality agreements) may access your data.
  • Security Measures: We maintain industry‑standard technical safeguards (firewalls, intrusion detection, regular security audits) to prevent unauthorized access, disclosure, alteration, or destruction.

8. Disclosure of Your Data

We do not sell or rent your personal data. We may disclose personal data to:

  • Regulatory Authorities: If required by Nigerian law or to respond to legal process.
  • Professional Advisors: Auditors, legal counsel, or insurers—strictly on a need‑to‑know basis under confidentiality obligations.
  • Service Providers: Third‑party IT, payment processors, or logistics partners who help us operate our business, subject to data‑processing agreements.

9. Your Rights

Subject to applicable law, you have the right to:

  • Access the personal data we hold about you.
  • Correct any inaccurate or incomplete information.
  • Delete your personal data, except where retention is required by law or for legitimate business purposes.
  • Restrict or object to processing based on legitimate interests.
  • Data Portability: Receive a copy of your personal data in a structured, machine‑readable format.

To exercise these rights, please contact us at:

[email protected]
Plot 577b, Prince Abimbola Akinyemi, Omole Phase 2 GRA, Ikeja, Lagos

We will respond to your request within 30 days, unless a longer period is legally permissible.

10. Cookies & Tracking Technologies

Our website may use cookies and similar technologies to:

  • Remember your booking preferences.
  • Analyze site traffic and performance.
    You can control or disable cookies through your browser settings; however, some features may not function properly if cookies are blocked.

11. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or applicable laws. We will post the revised policy on our website with the “Effective Date” updated. Significant changes will be communicated via email before they take effect.

12. Contact Us

If you have questions, concerns, or complaints about this Privacy Policy or our data practices, please reach out:
Email: [email protected]
Phone: +234 816 365 9302
Address: Plot 577b, Prince Abimbola Akinyemi, Omole Phase 2 GRA, Ikeja, Lagos

By proceeding with a booking or uploading your ID, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy.

How and why we use cookies

Use this page to explain what data you collect, with which techniques and why you collect this data.